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social media

Grow Post Engagement by 221% – A Social Media Case Study

Days_Inn_Average_Post_Engagement-1

Instead of looking at a brochure most prospects prefer to look up hotels and businesses on the internet. Your internet presence could be Facebook, Yelp, or LinkedIn. As a business it can be complicated, encouraging previous customers to share their experience on the internet. To make customers and prospects comfortable businesses need to create a comfortable and friendly presence on the web. 

Holdcom was contacted by the General Manager of the Days Inn Washington DC, Connecticut Ave. Days Inn is located just outside downtown Washington, a busy tourist and business area. The General Manager was seeking a solution to make the Days Inn Facebook page more engaging and build brand awareness.

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Uncategorized

Hotels Using Social Media: Managing Negative Reviews

One of the biggest concerns of hotels using social media is the dreaded negative review. No one likes to get one but the fact is, they are part of the industry and while you hope to minimize them, they will happen at some point. 

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The Guest Experience Is In the Details

“Rome wasn’t built in a day” and neither is the perfect guest experience. While it is crucial to have, customer relations and great experiences are built and nurtured over time with the right skill-set and dedication. This post will discuss three easy ways to ensure the guest experience you provide is top-notch

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marketing tips video

Video: 4 Ways You Can Gain Momentum with Inbound Marketing

Content marketing is gaining momentum everyday. The challenge with content marketing is creating content that is interesting and relevant. Well here are some tips to not only increase traffic to your website but to increase leads. Leads can easily be converted into buyers if you are targeting the correct market. The average person learns and interprets information through visuals. Visual learners make up 65% of all learners. Below demonstrates the high demand for visual content to keep attention.