Summer is slowly ending, and back to school commercials have begun to play. It’s that time of month for us to share our monthly Healthcare Wellness Observance Days for September and the script excerpts that can be used. From Childhood Cancer Awareness Month to World Alzheimer’s Month we have the Message on Hold script excerpts you need to raise awareness and share prevention tips.
Sometimes, despite the best of intentions, knowledge, and effort, there is no simple answer to a problem. Take matching a phone system to a business’s needs. There is no simple answer, because first you need to ask important questions. What features do you need? How many lines do you have? Have many users? What’s your budget?
In life, imitation is the sincerest form of flattery. In business, getting a referral or testimonial, is the highest form of flattery, and is the currency on which you build your reputation. The better your reputation, the easier it is for your front-line staff to do their jobs and add to your growth.
A reflection on our 30 year anniversary and building an industry.
By Andrew Begnoche Director of Operations at Holdcom
February 7th, 2017 CDM Studios, New York, NY
“Let’s stop there for a second,” interjects the engineer as he pushes the talk back mic in the main studio at New York City’s CDM Studios, waiting for feedback from the writers and producer. As long time creative collaborators and business owners, Harvey Edelman and Neil Fishman banter back and forth about the performances during the recording of a ground-breaking audio book musical project they’re pioneering.
As I watch Neil and Harvey work through their creative process on an adaption of their musical version of Rumpelstiltskin, a story about a man who spins straw into gold, I can’t help reflect on our journey and how we’ve been trying to spin our own straw into gold at Holdcom. In order to best tell that story we need to go back to the beginning.
As a company that’s been in the telecommunications industry for 25 years, we’ve seen our fair share of new technologies come and go, but VoIP is one that’s going to be around for many years. It’s the foundation on which our future telephone networks are being built and if you haven’t already switched over to a VoIP system, you will be sometime in the future.
If you Google “optimizing Voip phone system” you’ll get bombarded with articles about configuring routers and switches and how to avoid traffic overload and lost data packets. That’s not the optimization we’re talking about. Our emphasis is on the customer experience and making the system efficient and productive for you and your customers. No doubt your VoIP system has more capabilities than you’re used to and possibly more than you’ll know what to do with, but take the time, and learn how to take advantage of its features.
Breaking down the Perfect Profile Photo
Getting face to face sure has changed in the age of social networking. Whether you entered social networks with a purpose or you sort of found yourself there serendipitously, it’s pretty clear by now your profile picture is being judged. Whether we like it or not, our profile picture quality reflects the quality of our work. Take control of those first impressions and make sure your photo is projecting the right image about you and your brand. Having a perfect profile photo can put your viewers at ease and increase engagement.
Before we break down how to take a quality photo, the most important aspect of your profile picture is to understand its intent. Consider the network you’re sharing it on and how you wish to be perceived there. It may seem obvious that your LinkedIn photo should be more professional than a Facebook photo, but what if you use Facebook for business? How authentic do you really want to be? If you’re in a creative field, you may have more latitude when it comes to being original with your photo, but in the end it reflects who you are.
A profile picture should feature “YOU”. Avoid group shots or awkwardly cropped photos which have extraneous arms or objects spilling out of frame. Keep it professional. You may have rocked that outfit on Thanksgiving, but the red solo cup is not helping. And don’t even THINK about taking a selfie.
From a technical stand point the most important things to consider are lighting, background and pose.
- Lighting – If you’re not using a professional photographer, natural light should work best to provide enough light while making the image look warm and inviting. The trick here is just the right amount of light. Avoid strong light that will cast harsh shadows. Find a location and shooting angle for the softest light and softest shadows.
- Background – Just because the loading dock has the right light, doesn’t mean anyone wants to see the dumpster in the background. Try to get ample space between you and the background. Something with texture might work well, but remember you should be the focal point.
- Pose – Avoid the sorority “skinny arm” and be sure to angle your body about 45 degrees away from the camera, while keeping your head facing the camera. Try a few different poses and angles to find the one that is the most flattering.